In the previous entry, I made the statement that many of us working in new media don’t have a clue about what’s going to be successful and what’s not. I wanted to expand on this topic with a few key points. At first glance, you could interpret these as being pet peeves. My intention, however, is to set some basic ground rules for success even in a space where tools, technologies and strategies change at the drop of a hat. Continue reading…
Monthly Archives: August 2008
I returned late last week from attending Akamai Technologies’ first Global Customer Conference in Boston. Intended to bring together Akamai’s major customers, in order to share knowledge and information about current and future Akamai products, I think I derived more insight out of my conversations with other media & entertainment customers than out of the program material. I’ll explain why. Continue reading…
